Sunday, February 9, 2014

PEST Analysis for a Company in the Tourism Industry

The tourism industry is one of the fastest growing industries in theworld. The World Travel and Tourism Council estimates that in 2004Travel and tourism is rest to generate* US$ 5,490.4 billion of economic activity* 10.4% of aggregate GDP* 214,697,000 jobs or 8.1% of total employment* 12.2% of total exports [1]My exertion is to conduct a PEST analysis for a impart along within the Tourismindustry. Within the tourism industry, I fork up to have one area of interestlike transportation, accommodation and transportation etc. and thenone telephoner doing business with these sectors related with thetourism. According to Leiper ?Transportation is the nevertheless touch between thetourist-generating region and destination region?[2]So, transportationwas a much interesting sector to discuss in the reveal moreover I tried to decree a lodge which is related with any these main sub-sectorsdiscussed above in the report. I have dogged to look in the U.K market for such company because?Tourism is one of the largest industries in U.K, worth approximately75.9 £ cardinal to the U.K economy in 2002 and supporting around 2.1million jobs.? [3]During my research on internet I found many companies oblation goods in the tourism of U.K but I have decided to occupy ? evidentlyTravel? because of its variety of services offering related with theaccommodation, transportation and attractions. 1.2 Problem FormulationIn the problem formulation percent of my report I would describe theoverall situation of the U.K Tourism industry. The service concept of?Simply Travel? will give us information ab turn up the services providedby the company. I will line up break through about the customers, competitors ofthe company. I will find out what political, economical, social andtechnological factors affecting the company and its demand situation. 1.3 LimitationsThe biggest limitation for save this report is time and the pagesto write. It is a broad topic and it could be bett er presented ifavailable more time and space! to write about, but... If you unavoidableness to get a full essay, order it on our website:

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